- Revisiting Sun Tzu’s – THE ART OF WAR to compile 10 Digital Marketing Lessons
- Checklist to see if someone sold you a tactic in the name of a Marketing Strategy!
- LinkedIn invites you to the club extraordinaire : Be an ‘Influencer’!
- Google Helpouts: Real Time help transformed-Forever!
- Google’s In Depth Articles:Can you leverage from the change?
Author Archives: Pooja Mehra
November 10, 2016
Imagine the motivation of a famished army, combating on its last legs in the midst of fire and ashes, hollering vengeful battle cries that sends shivers down the spines of their enemies, a couple of millenniums ago (that’s when this … Continue reading
January 14, 2014
It is literally true that you can succeed best and quickest by helping others to succeed.
Looking for a quick rescue from a ‘chocolate making-gone gooey’ situation, tinkering with your forlorn grandfather Piano for the right notes, gearing up for the most effective lower abdominal workout or if it’s about grasping the subtext of an English classic–with a mantra,‘real help from real people in real time’, Google Helpouts is all set to get you sorted.
October 16, 2013
At a time when short, punchy content, laden with crispy one liners (private only to copywriters earlier) was charming the readers, boosting their web appetite; Google turned over anew leaf on 6thAug 2013. Away from all the earlier modifications to bring … Continue reading
May 31, 2012
With greater access to information, more sensitivity to price, and a by the shrug manner to advertising, today’s customers are harder to win and keep. The key to acquiring and retaining customers in this environment is to engage them – … Continue reading
December 1, 2011
Tablets offer a different style of browsing, and web owners must improve its experiences, Forrester says. Forrester Research Inc. predicts that tablet sales will grow from 10.3 million devices in 2010 to 44 million in 2015. And as the tablet … Continue reading
November 15, 2011
For search marketers to compete in a competitive pay-per-click landscape and curtail keyword price inflation, campaigns must evolve with search algorithms that increasingly take into account site-side factors such as landing page relevance. We all know that Google’s got this … Continue reading